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--Annemarie--> we need to be able to play with other words (other than ontology) @Sina
*valuing
*facting
(let's learn and engage more in valuing, and not facting. not that things or practices “have value” but how they are valued, given value or worth to them)
valuing (when done as ritual nothing follows), might include variations of:
•measuring
•assessing
•appreciating
•qualifying
•tasting
•judging
•critiquing
•praising
•caring
•
***(more than aften) a mode of value developed ‘here’ is put to work ‘there’ [= generalization]
--Annemarie--> (pertinence of) ‘where questions’
(costs of) generalization ==>
•stabilizes what counts ==> silences subjects (<-- do it, but pay the cost)
•fosters proving, not improving
•offers managerial solution, not citizen satisfaction
•
•
(a modern sentence:) people tend to think that their quality of life depends on themselves, that means: what ‘you’ are going to do about ‘you being miserable’
the (good or bad) worlding of university's counter-fact-ism and functionalism
(Manning's mistake:) “evaluation or valuation techniques ==> boosting” (=/= tinkering*)
(in rehabilitation clinic) scale of independence to map the condition of a person --> a process in which valuing is transformed from a ‘tool for improving’ into a ‘tool for proving’
(enough food)
shifts from ‘want’ to ‘need’
counting calories (=/= enjoying food) --> orchestrate guilt (=/= satisfaction) --> limit oneself --> hide hunger
[*counting* (a protestant value?) has been a behavioral technique to produce self-conscious being, still a way of making responsible persons, “counting the number of times they were hit...” *rhetoric of counting (a socio-material practice) ==> civic world witness*]
rumors travel
facts travel
practices travel
clean city --> (19th century quest, classic goal of) hygiene
what do citizens value? <-- let's (take a step back and) ask that (@NRW cultural fund, governmentality Regierungsfähigkeit, the city of Cologne)
[this question is asked by people in certain socio-material practices with stakes in producing citizens, such as professional of cleanness municipal responsibility ==often==> citizens disappear]
-maybe we like the lively dandelions (repertoire of green) and messy weeds (repertoire of clean) that grow in the cracks
being happy with cleanliness
being happy with seeing people cleaning --> seeing municipal care
leanring ‘where question’ from Annemarie: if you are local that doesn't mean you are local --> ***the local is not obvious*** : the local does not explain itself in its own terms, it is rather explained in terms that have traveled from elsewhere --> this is not to isolate the local, this is not against *traveling of terms*, rather, an argument for specificity: to ask ****which terms from elsewhere are relevant here?**** @Tehran:
what at stake there
what effected here
(what it means in my village?)
traveling of knowledge =/= traveling of repertoires of speeking
functions of import and embedding (something from another time or place in your present argument)
*there is no empirical without language*
there is no local without travel
(@Xiri, Hoda, to urgently shift from who to what)
(from) ‘who question’ of politics: who gets to talk? (like “do women get a say?”) --to--> ‘what question’: “what is made of women?”
[metaphors of doing]
(neoliberal legacy of) isolated acting objects =/= complex global-local inequalities
historical traces of the acting in the image of the fighting muscular man throwing a spear [~-> Arash kamangir آرش کمانگیر ~/=? my play with the bow and arrow in apass;] =/= digestion, eating (as “doing something” that you cannot control), plants growing, smelling (is not acting?)
...................................
*assemblages*
-continuities require ‘work’ to constitute them as ‘well-formed assemblages’
-the emergence of a stable assemblage requires ‘translations’
-(we should) search out the catalysts, enablers or inhibitors of processes that interest us
-how varied and multiple qualities of agency unfold as effects in assemblages that encompass both human and nonhuman forms, and how these effects subsequently achieve particular outcomes for different parties
(organic food) market <==emerging== ideological desires of embedded entrepreneurs who innovate within dynamic material-semiotic systems
(Foad stressed that assemblages are characterized by the condition of) ‘territory’: contexts that engender more or less conservative orientations of assemblages toward fixity
(Sina emphasized that assemblages are also characterized by the condition of) ‘abstraction’: the unique character of how an assemblage mobilizes new compositions of material and expressive thing
}--> relational territories of heterogeneous stuff territorialized [by value] and abstracted [by price]
can we trace consumption as it unfolds?
-family assemblages are characterized as collections of distinct but related units, things that are never the same twice, but somehow hold together and maintain coherent pathways through time
(Price and Epp)
-(for people who move often) ‘home’: something that needs to be continually recreated by combining all sorts of elements in imaginative ways--home is a hybrid (=/= simply there waiting for them)
an “I love you” --enter--> assemblages in manners that catalyse (or inhibit) ongoing hybrid relations
levels of analysis is always unexpected [=/= purification]
modern separation between ‘believing in unicorns’ and ‘managing environmental disasters’ [~/=? ajayeb] ~ modern separations/boundaries: science/mythology/politics/religion/leisure (<--Latour/Haraway-- this is a problem) ==> ***purify components of our cultures***
‘program of intervention’: a purposeful attempt to construct realities by enlisting various allies : intermediaries establishing alliances between products, institutions, celebrities and consumers in ways that improve sales and mobilize stable relationships --> institutions attempt to strategically shape assemblages
(Law, Moor, Araujo, Ruiz)
marketers may try to establish stable brand images by mobilising networks of celebrities, scientists, consumption communities and various media outlets --but--> are contested, there is no ‘lead actor’ in assemblages
[*]marketing: iterative attempts to weave together networks of products, services or brands with heterogeneous allies in order to extend the usefulness of a particular market offering across wider consumption assemblages in time and space
-marketers think in terms of catalyzing interactions and consistencies amongst stubborn, messy and dynamic assemblages of spaces, representations, things and consumers
knowing: an intervention in the world
(Bettany)
[*]ethnography: stories that have in them a capacity to represent the world in ways that are generative for the people and practices that the stories are about @constantvzw
(Winthereik and Verran)
in the case of data streaming: what are the people, objects, texts and practices that constitute processes of assembling?
-in our research let's not prioritize either people or things in advance ==> unexpected sources of influence in markets and consumer cultures @Foad
-to map together material/technological as well as linguistic aspects of consumer culture: narratives, phenomenological techniques, etc.
-consumers ‘become’ during consumption
*[?why become interested in] consumption/markets: hybrid networks of narratives, objects, devices and practices (that [it seems] are necessary to create conditions for any ‘human’ action)*
(still use other more old-fashioned research techniques: depth interviews [Xiri], phenomenological methods [], hermeneutic analysis [Sina], etc.)
-(how to account for) tech-mediated flows of information and knowledge that pass through the massive assemblages of the Internet
-majority of interactions are technology-to-technology and system-to-system interactions
this assemblage-thinking is against[?]:
•Virilio's way of ‘questioning technology'--for him: “to be a subject or to be subjected, that is the question.” he sees crisis in the tem[...]